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How leading B2B brands turn marketing research campaigns into revenue

See how top B2B SaaS brands use marketing research to generate qualified leads, and learn how to create, promote, and measure data-driven campaigns that drive business results.

Content marketing rooted in data, lifted by creativity — meet Datalily

Meet Datalily, formerly CXD Studio, and explore our innovative approach to data-driven content marketing and research for B2B SaaS brands.

What SaaS companies get wrong about market research

Conducting market research is one thing, maximizing it for business growth is another. Here’s what most SaaS brands are getting wrong about market research.

25 top marketing industry trends reports from 2023

Some of the best marketing survey reports from 2023 & marketing campaign inspiration for the year ahead.

Why is product-led content taking over SaaS marketing?

Leading SaaS brands are changing their marketing strategy to product-led content over traditional MQLs alone. Why?

Creative ways to find your brand identity

Having a consistent brand identity can help your company grow and expand your reach. Here are some creative ways to explore your brand.

What top B2B SaaS brands are doing in content marketing

The top B2B brands are investing in content marketing like micro reports, thought leadership, and templates.

Emerging keywords are so hot right now

Emerging keywords, or low volume keywords, are new terms people want more info on. Brands should rank for them early – here’s why.

How to stop worrying about metrics

When you understand the bigger picture of marketing and business strategy, it makes everything less stressful. Here’s a quick rundown.

Read with us, grow a bunch

We talk content marketing, career tips, copywriting, design, and being a creative professional.

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